We believe in the power of diversity.
The first thing you’ll notice when working with our team is our diversity. Each one of our team members brings a passion in promoting diversity and sensitivity in advertising. Our teams varied background help us create better, more unique ideas, and this is why our clients call us. Demographics are changing rapidly and our passion is built on understanding how to best reach new audiences. Our founder Nicholas Segura had a goal to develop a diverse team, one unique in the industry, to help good clients reach new audiences more effectively. As emerging markets grow exponentially, having a diverse team offers insights that connect the dots between culture, language and understanding.
Our experience with emerging markets like the Hispanic market offers unique skill sets for companies who want to gain new customers in markets that have yet to be tapped. GIVE US A CALL and see why we’re different and how diversity can work for you.
Meet Our Team
Founder & CEO
Emerging and underrepresented markets have always been an interest. After creating and selling his first agency CHE Creative, Nicholas created 385 Agency and then Somos Agency. His focus has always been in diversity marketing and representing diverse talent in the commercial marketing.
Ruby studied fine art and journalism before getting her degree in Latin American Studies from the University of Kansas with a concentration in labor, trade and economics. Her senior thesis explored the meaning of Corporate Social Responsibility in Latin America.
RJ graduated in 2016 with a masters degree in Cultural Sustainability and has a background in Anthropology. Her main focus is working on bridging the gap between historic and contemporary cultures as well as creating and strengthening community bonds in culturally diverse areas.
As a native from Mexico City, Erika applies her multicultural and multilingual marketing skills as a project manager for our clients. Her MBA and previous international marketing experience add cultural relevance to brands seeking to better understand and grow Hispanic consumers.