The face of business is rapidly changing. Are you sure you’re reaching all of your potential customers?

Consumers are smarter and more agile than ever before. The Segura Marketing team is here to help you connect the dots between your brand, product or service and multicultural markets you could be missing.
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FINDING IMPORTANT UNTAPPED MARKETS

WE HELP BRANDS UNDERSTAND AND TAP INTO MARKETS THAT ARE YOUNG, LOYAL AND RESPONSIVE

Multicultural Focused

Our team is made up of multicultural, multilingual creatives and strategic planners that bring their multinational experiences to help create unique ideas that are rooted in understanding culture.
Multifaceted

In addition to being bicultural and bilingual, each of our team members is experienced in a variety of creative services. This helps us consider a variety of marketing solutions to help your brand get noticed.
Multimedia

Millennial and Hispanic consumers naturally consume new media. We help clients understand how to navigate international entertainment, streaming radio, social media and experiential events for young Hispanic consumers.
Multicultural Talent

Progressive brands know that diversity and inclusion is critical to grow new audiences. We’ve created a pool of talented multicultural actors, models and voice-over artist who can give your product the look that young audiences seek.

Our Work

Creating culturally creative campaigns demands a diverse team. We believe our diverse team helps us create campaigns that are in touch with Hispanic consumers and memorable. The Segura Marketing & Media Solutions team has helped a variety of companies in many creative capacities, each one tailor to the need of the brand, service or product.

Our organization offers marketing, communications, advertising and media service to domestic and global organizations that wish to connect to the fastest growing ethnic group in the nation - multicultural Americans.

DIVERSITY IS IN OUR STRATEGY

IT’S IN OUR CREATIVITY

IT’S IN OUR DNA

Our Team

Nicholas Segura

CEO

Nicholas created his first Hispanic agency in 2004 right after Hispanics became the largest minority population in the U.S. Since then, he has launched new agencies and LaSTEMA.org. He has continued to be a voice promoting diversity in advertising and culturally relevant marketing. The agency has expanded into now representing multilingual talent for commercial advertising work.

RJ Gutierrez

Market Research

RJ graduated in 2016 with a masters degree in Cultural Sustainability and has a background in Anthropology. Her main focus is working on bridging the gap between historic and contemporary cultures as well as creating and strengthening community bonds in culturally diverse areas.

Ruby Montoya

Producer

Ruby studied fine art and journalism before getting her degree in Latin American Studies from the University of Kansas with a concentration in labor, trade and economics. Her senior thesis explored the meaning of Corporate Social Responsibility in Latin America.

Erika Cortes

Marketing Strategist

As a native from Mexico City, Erika applies her multicultural and multilingual marketing skills as a project manager for our clients. Her MBA and previous international marketing experience add cultural relevance to brands seeking to better understand and grow Hispanic consumers.

Some of our clients

Business News

July 29, 2018 admin 0 Uncategorized

By Nicholas Segura Kansas City, MO: Collins-Cook, a new real-estate team based in North Kansas City, is sharing five monthly scholarships…

March 27, 2018 admin 0 Hispanic Marketing

The spending power of the Hispanic market has grown by 50% in the last 5 years. Companies have understood the…

March 27, 2018 admin 0 Hispanic Marketing

How Middle Market Brands Can Leapfrog Larger Corporate Brands in Reaching Hispanic Consumers While migration numbers from Mexico and Latin…

About Us
The first thing you’ll notice when working with our team is our diversity. Each one of our team members brings a passion in promoting diversity and sensitivity in advertising. Our teams varied background help us create better, more unique ideas, and this is why our clients call us. Demographics are changing rapidly and our passion is built on understanding how to best reach new audiences. Our founder Nicholas Segura had a goal to develop a diverse team, one unique in the industry, to help good clients reach new audiences more effectively. As emerging markets grow exponentially, having a diverse team offers insights that connect the dots between culture, language and understanding.

Our Address

425 Washington St. Suite 408, Kansas City MO, 64105

Phone
(816) 728-2596

Email Us
info@segura.marketing

The face of business is rapidly changing. Are you sure you’re reaching all of your potential customers?

FINDING IMPORTANT UNTAPPED MARKETS

Multicultural Focused

Multifaceted

Multimedia

Multicultural Talent